Determine the “focus” of the impact measurement through the defining of an impact question. To be able to resist the temptation of ‘wanting to measure everything’, it is important to determine a direction. What do you want to evaluate? For whom do you want to make the impact visible?
Organizations that do not know their mission yet are advised to first follow a mission trajectory before continuing with impact-oriented work. Conversely, an impact process ensures that the mission is periodically evaluated and adjusted if necessary.
STEP 1: Make mission and goals explicit.
Since the mission already contains the desired impact is already contained in the desired impact, this exercise starts with recalling the of the mission. This is then translated into concrete objectives, where we continue working with the three most important.
STEP 2: Mapping the stakeholders
STEP 3: Formulating a relevant impact question